Online Marketing Manager

    £40k - £55k

The CompanyThe company’s main priority is ensuring clients' holidays are relaxed and enjoyable. They put a lot of care and effort into making sure clients receive a warm and friendly service when booking their holidays.
Whatever the client is looking for, whether that be a beach holiday, city break, breathtaking mountain scenery, the company is confident they can find each and every client's ideal destination!
This company is all about going above and beyond to give their clients extraordinary experiences and memories that last a lifetime.
The RoleIn this role, you will lead the overall online marketing strategy and activities of the company’s brand, including Paid Search, social media, SEO, email activity, affiliate networks, partnership marketing, and online PR to increase revenue and passenger volumes.
The Online Marketing Manager will also ensure the company website is kept up-to-date and accurate at all times.
Who you are...You will be a friendly and outgoing individual willing to go above and beyond to find clients their dream holiday package. You will have a deep understanding of travel and holidays in order to recommend the perfect destinations and experiences to clients. Client satisfaction is the main focus of this company, therefore, you will regularly work with this in mind.
You will enjoy working here if..● You enjoy making a real difference within a company● You enjoy enhancing other people's experiences
Key Responsibilities● Create, execute and monitor marketing campaign budgets as agreed with the Head of Product and Commercial and Sales and Marketing manager.● Design, deliver and manage paid social media campaigns within the marketing budget. ● Manage paid search accounts, including: Google Ads, FB Ads, Instagram, YouTube. ● Create campaigns and improve through A/B tests and refine successive campaigns to achieve successful ROI. ● Carry out regular reports on a weekly, monthly and ad hoc basis on performance of the digital channels (or more frequently in case of urgent situations) providing insights & optimisation recommendations as well. ● Report to the Head of Product and Commercial, IT Manager and Sales and Marketing manager. ● Maintain and develop social media and digital media presence. ● Oversee the day-to-day management of social media channels including Facebook, Instagram, Twitter, Blogger/currently being moved to the web site blog section and YouTube channels. ● Ensure that any new sales messages and products are published and distributed to all digital customer audiences.● Constantly work on SEO improvements of the web sites. Edit current pages on the web sites to improve on the search engine optimization requirements.● Create new content/landing pages where required. Make sure our web site maintains the top search engine position on key for the business search phrases.● Website reporting (using Google Analytics, Data Studio, Search console and Excel) including producing statistics on traffic volumes and booking figures.
Still considering applying?The company prides themselves on clients’ opinions and reviews of how they approach their work. They consistently receive feedback of providing great value for money and having extremely helpful staff. Apply now for a chance to be a part of this amazing team!
If you know someone who might be the right fit for this role, we offer a referral fee up to £200 for anyone we successfully place.
For the latest job opportunities within digital marketing and eCommerce, visit our website: At Live Digital, we only work with clients that embrace diversity and celebrate it! Our clients are committed to equal employment opportunities regardless of your gender, religion, age, sexual orientation, colour, disability or place of origin.