Head of Digital Marketing

    £ Competitive
    Borehamwood
    Healthcare

The CompanyThe company aims to provide outstanding care and treatment to help those suffering from addictive disorders achieve a life long recovery. They do not treat addiction as a life choice, but as an illness. The company truly cares about making permanent changes to clients and their family’s lives.
The RoleThe role will involve communicating, influencing, and managing key stakeholders across the business whilst demonstrating strong leadership abilities. In this role, you will also be presented with exciting challenges in an environment where creativity, resilience, and commercial awareness are nurtured to make things possible. There is so much room for personal and professional development!
Who you are..You will be skilled in managing multiple communication streams and organising data in a fast-paced environment. More importantly, you will feel strongly about changing the stigma that surrounds addiction whilst being passionate about helping those in addiction recovery. Overall, you will be a caring and empathetic individual who is keen to make a real difference to people's lives.
You will enjoy working here if..● You challenge stigma● You like seeing your work positively impact people's lives● You are ready for personal and professional growth
Key Responsibilities● Develop, implement, and deliver a digital strategy for business growth and increased revenue● Own the performance metrics and insights of the business – identifying trends &opportunities, reporting, and guiding the company and its’ rehab websites to success.● Create new business opportunities through conversion of incoming site traffic via leadgeneration and SEO opportunities● Guide the development team to ensure milestones are met, projects progress on time andbudget.● Translate commercial practicality and real-world business needs into web development.● To frequently analyse our market and competition to create new strategies and opportunitiesto drive business success
Experience / Requirements Required● Experience at a senior level of leading web development projects.● 7+ years experience within a marketing/ digital marketing agency or similar practice, in managing teams, and in winning new business ● Demonstrable proof of delivering better customer journeys and experiences.● Demonstrable proof of growing client business by performance management.● Expertise in performance growth● Good depth of knowledge and experience across marketing platforms (e.g. Bing Ads) and the Google Stack (Google Workspace, Google Data Studio, Google Ads, Google Analytics, GA4, Google Tag Manager, Google Sheets)● Good depth of knowledge and experience across both UX and UI (Google Optimise, Hotjar, Crazy Egg, etc.)● Fluent with WordPress websites to manage our website portfolio● Strong analytical knowledge, with experience in tracking the ROI of digital marketing.investment and creating and maintaining comprehensive results dashboards
Preferred● JavaScript experience preferred (for Google App Scripts & Cloud Functions)● Managing MailChimp, Typeform, SugarCRM

What’s in it for you?● Opportunity for progression and to lead your own team● An inclusive and relaxed office environment built on mental-health inclusion● A diverse and friendly team of colleagues● A varied role with a never a dull moment● Flexible working hours● Staff treats and discounts● Unlimited free access to hot and cold drinks
What more could you want!

Still considering applying?The company prides themselves on clients’ opinions and reviews of how they approach their work. They consistently receive feedback of having inspiring and caring staff who have permanently changed their lives. Could you really miss out on the chance to be part of this amazing team? If this sounds like you, we would love to hear from you! Get in touch, you might be the perfect addition to this growing team!
If you know someone who might be the right fit for this role, we offer a referral fee up to £200 for anyone we successfully place.
For the latest job opportunities within digital marketing and eCommerce, visit our website: https://live-digital.co.uk/ At Live Digital, we only work with clients that embrace diversity and celebrate it! Our clients are committed to equal employment opportunities regardless of your gender, religion, age, sexual orientation, colour, disability or place of origin.