Live Digital’s Take on Remote, Digital Recruitment
Over the past year, some businesses have announced a review of their organisational structure, leaning towards a hybrid of remote and in-office work. This change has been mirrored in the world of digital recruitment, with remote digital talent becoming a must-have for businesses big and small.
This article aims to expand on a handful of businesses that have announced fondness for remote employment. Further down, we will cover the appeal of employing digital talent to your company and the benefits of maximising your new digital team by using digital recruitment.
And provide a straightforward port of contact for all of your employment needs with Live Digital Recruitment.
If you’re interested in finding out further information about digital recruitment, email Jacob Wickett now.
Remote working post-pandemic
Salesforce recently announced they were going all-in on remote working post-Covid. Flexibility has been a keyword in organisation structure and job descriptions for the past few years. Still, this concept of remote work seems to be a direct consequence of the pandemic.
Salesforce CPO, Brent Hyder, supports the push for remote working, stating that this change will “ultimately lead to increased innovation and better business outcomes”. This change has received a mixed bag of responses from employees and onlookers.
Tech giant, Dell Technologies, found an overwhelmingly positive response to a distant future in Singapore, with over 80% of employees stating they feel prepared for remote working.
On the flip side, a recent RWR (Remote Work Readiness) Index conducted by Salesforce discovered that less than half of the employees surveyed felt confident with long-term remote working effectiveness.
Salesforce is not the only big name on the list of companies thinking “outside the office” a few fellow remote working advocates include:
- Amazon - One of the many famous Jeff Bezos quotes comes to mind when you consider remote working: “I believe you have to be willing to be misunderstood if you’re going to innovate”. Amazon has always been considered an innovator in the eCommerce landscape and the face of efficient business. Employing around 92,000 employees worldwide, leaning towards remote work will lower overheads and improver consumer perception of the Amazons forward approach.
- Facebook - Father of all things social media in the 21st century, Facebook will be allowing 50% of its 52,000+ employees work remotely. This change doesn’t come as a surprise as Facebook is known for having some of the largest open offices in the world, Mark Zuckerburg has always reigned prevalence on flexibility and health. The announcement was made over a Livestream via Zuckerburg’s Facebook page, explaining that the change will help with employee retention, “reduce the climate impact caused by commutes”, and allow for further expansion.
- Microsoft - Following the trend of Tech Giants going remote, Microsoft CEO Kathleen Hogan credits this change to the company, reflecting on the challenges caused by the pandemic “challenging us to think, live and work in new ways”. As the creators of industry-leading video sharing software like Teams, it is easy to see why Microsoft trusts in the power of collaborating remotely. Last year, Microsoft reported that over 5 billion meeting minutes took place in a single day on their Teams app in just one quarter.
Check out this article for more information about other companies taking the leap towards remote work.
You may have noticed a trend in the companies mentioned above, yes they’re all big, yes, they’re all customer-focused, and yes, they’re all digital! When researching remote working, a clear underline trend focuses on silicon valley superstars built on digital innovation’s black-hole. With these big names making the shift toward hybrid offices and Flexi-contracts, we expect a proportionate number of businesses to follow suit.
So, what do these changes mean for digital recruitment? Let’s find out.
Digital Recruitment in the hybrid, remote workplace
With the pandemic causing many unknowns for employees and employers, flexibility has become a buzz word in the digital recruitment world.
Flexibility comes with multiple on-set challenges, and employees are searching for a sense of security that may not be derivable from an organisational structure built on remoteness and flexibility. That’s why digital recruitment is a sure way of equitably growing your business. Potential employees tend to place a large amount of trust when it is evident the employer has invested in searching for the best talent.
Recruiting digital talent is necessary for the current climate; a digitally based worker’s typical persona is built on creativity, tech-savviness, and, most importantly, flexibility.
Furthermore, an abundance of sectors has been bouldered by the pandemic. Still, with an increase in screen-viewing and boredom-scrolling, the need for employees with the power and skill set to stand out online is more prevalent than ever before.
What do we mean by digital talent?
Digital talent is an umbrella for careers in all shapes and sizes, with tech-based skillsets and specialist knowledge of e-based tools. Some of these roles include (but are not limited to):
- Pay-Per-Click (PPC) Management - Maximising your advertising budget and paid search engine combatting falls on the careful clicks of a PPC Manager. Recruiting a PPC Manager provides your business with the means of creating data-based, long-term lucrative campaigns, with the potential market growth far surpassing the talented individuals’ salary.
- Digital Marketing Manager - Amid uncertainty last year, eCommerce saw sales grow by 16.5% (eMarketer.com) globally. This increase has not slowed down, proving the importance of a webbed digital marketing plan in 2021. Recruiting a Digital Marketing Manager to your business is the first step for creating a sticky online brand that will capture your target audience and increase your online effectiveness. Digital Marketing professionals are the epiphany of flexibility, with a broad knowledge of multiple-channels and a thirst for learning.
- Social Media Manager - A few of the big-names that are going remote (Facebook, Twitter etc.) own the large social media platforms that encompass a disproportionate amount of consumers technology usage. Hootsuite’s digital trends report for 2021 reported over 4.2 billion active social media users, which is an increase of 13% from the previous year. Employing a Social Media Manager will allow your business to expand and find an effective spot to settle on the online territory. Social Media Managers focus on costless advertising, building connections using the platforms themselves referred to as organic marketing. An organic marketing approach is becoming the norm for growing companies, with an infinite amount of data for your business's highly-targeted campaigns.
These three positions are a minor glimpse of potential digital talent; each of these roles encompasses boundless online opportunities and the potential to reach new and old audiences in unthought-of ways. Recruiting a digital talent team is an integral step for online market growth and provides flexibility for office and out of office employees.
Where can you recruit digital talent with the absence of face-to-face interviews?
Make the Most of Digital Recruitment in 2021
The change in office-work perception is not the only bugbear caused by pandemic.
The economic meltdown has resulted in a loss of jobs and financial stress for businesses big and small. The knowably competitive job market has become a war-zone for many potential digital candidates from entry-level to senior level.
With an abundance of potential candidates and a lack of in-person interaction, recruiting the right people can seem like an abysmal task. That’s where digital recruitment comes in!
Reaching out to a specialist recruiter will eliminate the stress of finding the missing puzzle piece for your digital team and provides a more straightforward hiring process for the recruited.
Digital recruitment allows for a personable, efficient way of searching for digital talent across the globe. For example, Jacob Wickett, the owner and creator of Live Digital recruitment, offers a catalogue of first-class connections with experience in any industry imagined. With this catalogue, he can provide your business with a funnelled database of the perfect candidates without the company lifting a finger.
Recruiting the right candidate can take an eternity; employing out-of-house help allows you to focus on what matters with insurance that your perfect digital match is on their way.
There are endless benefits for capitalising on digital recruitment in your business. To find out more, we recommend reading this article about digital recruitment on the Live Digital Blog.
Intriguing, how do I find out more?
With a clearer understanding of why businesses are going remote and our hypothesis on the future of hybrid/Flexi-working, hopefully, the importance of digital talent has shined through.
At Live Digital, we appreciate that putting your trust in a recruiter feels daunting; if you’re unsure how outsourcing digital recruitment can benefit your business, get in touch.
Check back over the next few months as we actively report on the changing landscape of digital recruitment.
You can contact Jacob Wickett directly to discuss your digital recruitment needs or to answer any of your apprehensions:
LinkedIn: Click here
Live Digital thanks you for reading. We look forward to hearing from you!